Booze It and Lose It


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The “Booze It and Lose It” Campaign kicked off in Greensboro, NC with the NC BATmobile (Blood Alcohol Testing Coach Style Vehicle). Matthews Specialty Vehicles custom built this vehicle as the center piece for the “Booze It and Lose It” Campaign launch.

In 2014 the campaign is celebrating 20 years in service of raising awareness of the dangers of drinking and driving, as well as the legal penalties associated with the offense. Matthews Specialty Vehicles is proud to be a part of such a worthy cause. Even with the success of the last 20 years, nearly 8,500 have lost their lives in alcohol-related vehicle crashes in North Carolina.

North Carolina has 9 dedicated DWI (Driving While Intoxicated) Task Forces staffed with officers trained in the identification and apprehension of drunk drivers. Currently these teams are located in the following counties: Brunswick, Buncombe, Columbus, Forsyth, Guilford, Mecklenburg, New Hanover, Robeson and Wake.

To learn more about the NC Governor’s Highway Safety Program please visit their website at: